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Listen first
Opening"Tell me what you're working on."
Let Coopers talk first. Understand their pain points, their AI strategy (if any), their clients' needs. The person who asks questions controls the room. Gather intel before revealing anything.
What to say, what to protect, and what to ask. A field guide for David's exploratory meeting.
Coopers are Yoni's collaborators in the recruitment space. They're colleagues, potential partners, but also competitors. This meeting requires surgical precision on what to reveal.
David has a real competitive advantage — an AI operating system that multiplies his productivity. The goal is to explore partnership without giving away the recipe.
The meeting is exploratory. No deals, no commitments, no technical details. Just positioning and listening.
Yoni already uses the same system. If Coopers talks to Yoni after your meeting, Yoni might reveal details. Before Wednesday: ask Yoni directly what Coopers knows and what he's told them.
If Yoni has already shared details → calibrate accordingly. If Yoni has said nothing → you're free to play the "proprietary system" card.
Coopers doesn't need to understand the technology. They need to understand that you've solved a problem they're still thinking about.
"Tell me what you're working on."
Let Coopers talk first. Understand their pain points, their AI strategy (if any), their clients' needs. The person who asks questions controls the room. Gather intel before revealing anything.
"We've already solved that."
When they mention AI challenges or productivity issues, casually mention you've built something that works. Show results, not methods. If they lean in, you're winning. If they don't, you've lost nothing.
"Would your clients pay for this?"
Don't close with a pitch. Close with a question that makes them think about you after the meeting. "If this worked for your client base, what would that look like?" Leave them wanting more. Schedule a follow-up only if they ask for it.
David's metaphor is perfect for internal use. Here's how it translates for external conversations:
IP in the traditional sense (patents, proprietary code) is weak here and that's fine. The real moat is execution: 6+ active brains across different verticals, a validated onboarding process, and a track record of "the best working days I've ever had" from the first non-technical user.
For Coopers, the message is simple: we have a working product, validated users, and replicable deployment. They can be a distribution partner or they can watch from the sidelines.
Every question you ask is information you get for free. Every answer you give is information they get for free. Optimize the ratio.